NASCAR Week Activities Make PIR the Place to Be

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Thursday, April 3, 2008
Activities, celebrities aplenty during NASCAR event
As has become custom with any "Bright Lights, Big Party" NASCAR weekend at Phoenix International Raceway, the upcoming April 10-12 SUBWAY Fresh Fit 500™ event weekend will have no shortage of great entertainment options, star power, and fun activities for everyone. Let's take a look: Bashas’ re-ups with PIR for April Nationwide race Bashas’ Supermarkets senior vice president of retail operations Ralph Woodward announced at pre-race ceremonies of the Bashas’ Supermarkets 200 a 3-year renewal of the company’s April NASCAR Nationwide Series sponsorship at Phoenix International Raceway. An Arizona grocery and marketplace staple for over 75 years, Bashas’ Supermarkets is as much a part of the culture at PIR as any entity. A full trackside store on site to service PIR’s guests at every major event weekend acts as the key element of the partnership activation. “We are excited to partner with NASCAR, the Nationwide Series, and the great people at Phoenix International Raceway,” said Ralph Woodward, senior vice president of retail operations. “It’s been a great six years and we’re excited to extend it three more.” Governor declares April 6-12 “NASCAR Week” in Arizona Arizona Governor Janet Napolitano has officially declared the week of April 6-12 “NASCAR Week” in the State of Arizona. NASCAR Week will culminate on Saturday, April 12, with the SUBWAY Fresh Fit 500™ at PIR. In an official proclamation dated March 18, 2008 from the Office of the Governor, Napolitano lauded NASCAR and Phoenix International Raceway’s impact on Arizona’s economy, and made mention of the more than eight million viewers who will watch NASCAR racing from Arizona on television throughout the spring event weekend. The proclamation can be seen here. NASCAR’s stars visiting PIR hospitality clubs Looking for a chance to connect with one of NASCAR’s top young stars? Kasey Kahne will visit PIR’s Raceway Club at 2:30 p.m. on Saturday, April 12, just before the SUBWAY Fresh Fit 500™. Kahne will participate in a 15-minute question-and-answer session with PIR’s loyal fans, and tickets are still available by visiting www.phoenixraceway.com, or by calling 1-866-408-RACE (7223). Nationwide Series drivers Brad Keselowski and Landon Cassill step to the Raceway Club stage on Friday afternoon, with Keselowski appearing at 12:15 p.m. and Cassill following at 12:30 p.m. Both drivers will compete in the Bashas’ Supermarkets 200 that evening. Following the checkered flag of the Bashas’ Supermarkets 200, Robby Gordon will appear at Friday night’s fan festival “PIR After Dark,” located on the PIR Midway Stage behind the Bobby Allison Grandstands. Across the track, Nationwide Series driver Brad Coleman will kick things off in Trackside Club at 3:45 p.m. on Friday afternoon, and then Arizona native and Sprint Cup Series rookie Michael McDowell will take the stage Saturday with an appearance at 1:00 p.m., followed by fan favorite Kyle Petty at 1:30 p.m. Tickets to all of the great PIR hospitality options are available by visiting www.phoenixraceway.com or calling 1-866-408-RACE (7223). Click here for more information. National anthem performers announced The award-winning country music ensemble Emerson Drive will sing the national anthem prior to the SUBWAY Fresh Fit 500™ NASCAR Sprint Cup Series race on Saturday, April 12. Emerson Drive will also perform for PIR fans before the pre-race ceremonies, taking the PIR Midway Stage at 3:00 p.m. A nominee for a 2008 Grammy Award for Best Country Performance by a Duo or Group

with Vocals for their No. 1 hit “Moments,” the Nashville-based quintet won the Academy of Country Music Award for Top New Vocal Group in 2003. In 2007, Emerson Drive was honored with “Best Group,” “Best Song,” and “Best Video” awards at the Canadian Country Music Awards. Chart-topping country artist Jimmy Wayne will perform the national anthem before Friday night’s Bashas’ Supermarkets 200 NASCAR Nationwide Series race. Wayne’s musical track record includes a self-titled album which garnered a string of four top-20 hits on the Billboard Country chart. Wayne’s new album is scheduled for release in 2008, on Big Machine Records’ sister label, The Valory Music Co. How many traffic cones? Ever wonder about the efforts of local authorities in preparing for an event with the magnitude of the SUBWAY Fresh Fit 500™? Here are some numbers from the Maricopa County Department of Transportation to put everything in perspective. MCDOT will use 3,000 traffic cones, 600 barricades, 600 traffic signs, and a total of 10 barricade trucks to properly move traffic in and out of PIR over the weekend. The cones aren’t just put out once, either. Officials will place the cones down on Friday before the Bashas’ Supermarkets 200, and then pick them up to account for normal traffic when the race begins. After the race, the cones go down again to help the outbound traffic flow, and then it’s back to normal routing on Friday night. The cone procedure is repeated for a third and fourth time for Saturday’s SUBWAY Fresh Fit 500™. Remember: Race fans can call 511 at any time throughout the weekend to get the latest updates on local traffic reports. Information can also be found on the Internet, at www.az511.gov.

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