A New Look for PhoenixRaceway.com
Enhanced, exclusive content makes site a destination click
With the green flag of its SUBWAY Fresh Fit 500™ NASCAR event weekend on the horizon, Phoenix International Raceway launched this week its newly-designed home on the Web at www.phoenixraceway.com. Phoenix International Raceway’s fresh look online features an emphasis on sharp, sweeping imagery and enhanced distribution of key information for NASCAR fans. A wide range of elements featuring the true NASCAR experience at Phoenix International Raceway will allow viewers to immerse themselves in all things NASCAR throughout the year, at or away from the track. “We are very excited about the debut of the new PhoenixRaceway.com,” said Phoenix International Raceway president Bryan R. Sperber. “Enjoying NASCAR racing at Phoenix International Raceway is all about the total experience and our new website is a great introduction into what fans can expect when they arrive at PIR for the green flag.” Exclusive content, including photo galleries, video collections, and current and archived Phoenix International Raceway news are all part of the package designed to keep NASCAR fans and all track guests visiting PhoenixRaceway.com year-round. In addition to track-specific news, photos, and videos, the new PhoenixRaceway.com features feeds from RacingOne.com to give guests the ultimate in up-to-the-minute NASCAR know-how. With improved navigational tools, the newly-designed site makes finding one’s way around Phoenix International Raceway’s home on the Web easier than ever before. The new PhoenixRaceway.com is part of a redesign initiative by all International Speedway Corporation tracks with the intent of providing the latest and best in cutting-edge online technology. Tickets to all events throughout the SUBWAY Fresh Fit 500™ weekend at Phoenix International Raceway are available at the newly-designed www.phoenixraceway.com or by calling 1-866-408-RACE (7223).
Related PIR News
Denny Hamlin took advantage of some of that free time to hit the links in the Waste Management Phoenix Open Annexus Pro-Am on Wednesday. Hamlin, the driver of the No. 11 FedEx Toyota Camry, was grouped with fellow FedEx spokesman and Pro Football Hall of Fame candidate Jerome Bettis and defending PGA TOUR FedEx Cup winner Billy Horschel.
Phoenix International Raceway and NASCAR have announced that the NASCAR Sprint Cup Series CampingWorld.com 500, scheduled for Sunday, March 15, will kick off at 12:30 p.m. MST, while the NASCAR XFINITY Series race is scheduled for 1 p.m. MST on Saturday, March 14. Both races will broadcast live on FOX. The Toyota 120 NASCAR Mexico Series Race on Friday, March 13, is set for 7 p.m. MST on NBC Universo.
In an effort to enrich communication with fans, Phoenix International Raceway launched a new design for its website, PhoenixRaceway.com, to kick off the 2015 season. Featuring a data-driven, more engaging user experience, the new site includes a crisp, vibrant design as well as streamlined navigation and enhanced fan content.
Kevin Harvick drove his No. 4 Budweiser Chevrolet car to Gatorade Victory Lane in Sunday’s Quicken Loans Race for Heroes 500, but the race itself was a winner for Phoenix International Raceway. The track sold out of grandstand seats a week before the race and sold out of reserved camping spots more than two months early.
Kevin Harvick dominated Sunday’s Quicken Loans Race for Heroes 500, leading 264 of the 312 laps in his No. 4 Budweiser Chevrolet on the way to Gatorade Victory Lane to conclude Phoenix International Raceway’s 50th anniversary season. The win clinched a place for Harvick in the Chase for the NASCAR Sprint Cup Championship Round next Sunday in Miami.