NASCAR Rewards PIR With Two Dates in 2010
First night race, Chase for the Sprint Cup event highlight schedule
In line with NASCAR’s release this week of the 2010 season schedule, Phoenix International Raceway President Bryan R. Sperber announced that the track will maintain its position as host for the first evening race on the Sprint Cup Series schedule, as well as the Semi-Final Race in the Chase for the Sprint Cup.
Friday, April 9 – NASCAR Nationwide Series – Bashas' Supermarkets 200
Saturday, April 10 – NASCAR Sprint Cup Series – SUBWAY Fresh Fit 500™
Friday, November 12 – NASCAR Camping World Truck Series – Lucas Oil 150
Saturday, November 13 – NASCAR Nationwide Series – Able Body Labor 200
Sunday, November 14 – NASCAR Sprint Cup Series – Checker O'Reilly Auto Parts 500 Presented by Pennzoil
Event names are subject to change and additional races for each weekend are to be announced.
Related PIR News
Billboard chart topper and DEL Records/Empire Productions artist Luis Coronel will be the honorary pace car driver for the Toyota 120 NASCAR Mexico Series race on Friday, March 13, Phoenix International Raceway President Bryan R. Sperber announced today. Fans of Coronel should plan on arriving before 7 p.m. PST to see him take an honorary lap around the one-mile oval.
Race weekend entertainment for the CampingWorld.com 500 at Phoenix International Raceway will feature a new spin on driver introductions as world-renowned DJ Michaelis applies his own flair, mixing all music related to the PIR “Like A Boss” marketing campaign.
What has Kevin Harvick done at Phoenix? Quite literally, a lot, and it’s being celebrated by JR Motorsports with a creative, new video at JRMRacing.com and by Phoenix International Raceway with a special ticket package for its March race weekend.
Two-time Olympian and current UFC star Dan Henderson will lead the field to the green flag behind the wheel of the Official Toyota Camry Pace Car at the start of the CampingWorld.com 500 at Phoenix International Raceway on Sunday, March 15. Henderson’s appearance was the result of a partnership between PIR and Niner Sports & Entertainment. As the official pace car driver, the 44-year old mixed martial artist will take an honorary lap around the one-mile oval.
Phoenix International Raceway was honored twice in recent weeks by NASCAR for outstanding work in the areas of marketing and community outreach. Earlier this year, PIR's 50th Anniversary was named NASCAR's Marketing Campaign of the Year and the PIR Track Services team received NASCAR's Track Services Teamwork Award; and today, PIR Communications Manager Greg Fresquez received NASCAR's Industry Ambassador Award.