K&N to Sponsor Developmental Series
Two PIR races fall under new series sponsorship
The National Association for Stock Car Auto Racing (NASCAR) announced today that K&N Engineering, Inc., will be the title sponsor for NASCAR's top developmental series, formerly known as the NASCAR Camping World Series East and West, beginning in 2010. The NASCAR K&N Pro Series will continue to crown champions through separate schedules on the East and West Coast. The seven-year agreement illustrates NASCAR's commitment to the grassroots foundation of the sport. The K&N Pro Series West will race twice at Phoenix International Raceway in 2010, beginning with the Jimmie Johnson Foundation 100 on Thursday, April 10, and concluding with a 125-lap event - the series finale - on Thursday, November 11. "K&N is a company that epitomizes the spirit of NASCAR," said NASCAR Chairman and CEO Brian France. "The developmental series are a tremendously integral part of the past, present and future of NASCAR - from the great champions throughout the years to the pipeline of tremendous racers that have made their way up the NASCAR ladder to our national series. Having a company with the dedication to the sport and the automotive industry that K&N does speaks volumes to the importance we place in the series." The NASCAR K&N Pro Series encompasses NASCAR's oldest stock car series in the West, which dates back to 1954, and the East that has evolved from the former Busch North Series. It runs on a challenging combination of speedways, short tracks and road courses, and the series has made its mark throughout the years with tough competition and exciting racing. The Riverside, Calif.-based K&N Engineering is the inventor and leading innovator of reusable cotton gauze filter technology for automotive applications. K&N, which has grown from a family-run business to a global company, traces its involvement with NASCAR back to the days of supplying parts for the NASCAR Sprint Cup Series races at the old Riverside Speedway. "We are thrilled to be the Official Developmental Series Partner and sponsor of the NASCAR K&N Pro Series," said Steve Rogers, chief executive officer of K&N Engineering. "Our roots in NASCAR go back to the 1970s and this feels like a partnership long overdue. After supporting grassroots and professional racing for decades, we love the idea of supporting a developmental series that provides great racing excitement while developing the top tier drivers of tomorrow." K&N will make its on-track debut as the series entitlement sponsor at the 2010 NASCAR Toyota All-Star Showdown - NASCAR's prestigious postseason event which has earned the moniker of the "Daytona 500 of short-track racing." The event will be January 29-30 at Toyota Speedway at Irwindale (Calif.) and will air live on SPEED and SIRIUS NASCAR Radio. The all-star event brings together the variety of talent that is the hallmark of the series - the top up-and-coming drivers in NASCAR and the experienced veterans who make the series their home. Tickets for 2010 at Phoenix International Raceway can be purchased online at PhoenixRaceway.com or by calling 1-866-408-RACE (7223). The PIR Ticket Office is open weekdays from 8 a.m. to 5 p.m. at 125 S. Avondale Blvd., just south of I-10 at Exit 131 in Avondale.
Related PIR News
Kevin Harvick did something Sunday that no driver had ever done in the 52-year history of Phoenix International Raceway. The 39-year-old from Bakersfield, Calif. scored a victory in his fourth consecutive race in the same professional series at the legendary one-mile oval in the Arizona desert, leading 224 of 312 laps to win the CampingWorld.com 500.
Daytona 500 winner Joey Logano put on a dominating display at Phoenix International Raceway in Saturday’s AXALTA Faster. Tougher. Brighter 200, the fourth race of 2015 in the NASCAR XFINITY series.
Ruben Pardo earned his first NASCAR Mexico Series win at Phoenix International Raceway in the Toyota 120 on Friday. After starting on the pole, Pardo fell as low as 12th but fought back to the front in the late stages.
Pop music sensation Tori Kelly will perform the national anthem prior to the start of the CampingWorld.com 500 NASCAR Sprint Cup Series race at Phoenix International Raceway on Sunday, March 15, highlighting the pre-race festivities. Kelly’s performance will be included in the live national television broadcast of the race on FOX at 12:30 p.m. local time (3:30 p.m. Eastern).
Phoenix International Raceway is encouraging fans to prepare for race day traffic by arriving early and enjoying the full NASCAR experience during the CampingWorld.com 500 event weekend, March 13-15. In addition to the CampingWorld.com 500 on Sunday, March 15 at 12:30 p.m. PST, the race weekend at PIR will include the Axalta Faster. Tougher. Brighter. 200 NASCAR XFINITY Series race on Saturday, March 14 at 1 p.m. PST and the Toyota 120 NASCAR Mexico Series race on Friday, March 13 at 7 p.m. PST.