PIR ANNOUNCES TICKET SALES FOR 2011 SEASON
NASCAR Sprint Cup Race Weekend Moves to February
Race fans can expect great sports and entertainment value again at Phoenix International Raceway for the 2011 NASCAR season – kicking off with the SUBWAY Fresh Fit 500™ race weekend Feb. 25-27. PIR remains the only facility in the West with two Sprint Cup Series events and the first and last stop on the West Coast for NASCAR.
PIR will host a total of seven races in 2011, including two NASCAR Sprint Cup Series races, two NASCAR Nationwide Series races, one NASCAR Camping World Truck Series race and two NASCAR K&N Pro Series West races. The same great individual pricing options are still available for both 2011 race weekends with Sprint Cup tickets starting at just $25, Nationwide Series for $15 and Camping World Truck Series for $7. Add free daily on-site parking with regular tram service, live music entertainment and interactive fun throughout PIR’s interactive Midway and fans experience first-hand the “best value in NASCAR.”
New to race fans in 2011 is value pricing – fans can receive extra savings by purchasing tickets for the 2011 SUBWAY Fresh Fit 500™ early. The value pricing period takes place now through December 31, 2010. Regular pricing will begin on Jan. 1 and run up to the start of the event weekend.
Also new are GO Value packages starting at $40. GO 2 Days to the NASCAR Sprint Cup Series SUBWAY Fresh Fit 500™ and NASCAR Nationwide Series races and pay only $40. GO 3 Days, adding the Lucas Oil 150 Camping World Truck Series, and pay only $47.
Season tickets will remain at the same low price as last season, with packages starting at $99. By purchasing a season ticket, buyers will receive significant savings over the regular ticket prices along with all the benefits that come with being a season ticket holder; including appreciation events and a dedicated phone line to a PIR Fan Experience Specialist.
The SUBWAY Fresh Fit 500™ will kick off PIR’s 2011 event season, featuring races in NASCAR’s three top series. The SUBWAY Fresh Fit 500™ NASCAR Sprint Cup Series race will take place Sunday, Feb. 27 – the series’ second stop of the season following the Daytona 500. The SUBWAY Fresh Fit 500™ event weekend will also feature the Bashas’ Supermarkets 200 NASCAR Nationwide Series race on Saturday, Feb. 26 and the NASCAR Camping World Truck Series race on Friday, Feb. 25.
NASCAR returns to Phoenix for its traditional fall weekend in November, featuring the NASCAR Sprint Cup Series semi-final race in the Chase for the Sprint Cup – the Kobalt Tools 500 – on Sunday, Nov. 13. The Kobalt Tools 500 event weekend will also feature the WYPALL*200 NASCAR Nationwide Series race.
Related PIR News
The Chase for the NASCAR Sprint Cup Series has made the fall race at Phoenix Raceway more crucial than ever as the field of drivers in the Round of 8 is cut to the #Phoenix4 – the final four drivers in contention for the championship. After the checkered flag waves for the Can-Am 500 on Sunday, Nov. 13, the #Phoenix4 will advance with their championship dreams only one race away.
Fans will enjoy a full weekend lineup of entertainment for the Can-Am 500 race weekend at Phoenix Raceway, Nov. 11-13. This fall will feature a new post-race Phoenix Raceway After Dark show with Christopher Shayne on Friday, Nov. 11. PIR mainstays like Harry Luge and METALHEAD will return to Busch Garage all weekend long, while NASCAR’s favorite DJ Michaelis will be back to add his unique spin on driver introductions before the Can-Am 500 on Sunday, Nov. 13.
Phoenix Raceway President Bryan R. Sperber announced today that the health and beauty supplement brand youtheory® has been named the official sponsor of the Restart Zone at PIR for the Can-Am 500 race weekend on Nov. 11-13. The youtheory partnership marks the first sponsored restart zone at the track. Phoenix Raceway also welcomes youtheory as the official health supplement of the track.
Fans attending the Can-Am 500 on Sunday, Nov. 13 at Phoenix Raceway will be entertained with live music before the start of the race as multi-platinum rock group Hinder will perform a pre-race concert in the Fan Midway area at 10:30 a.m. MST.
Phoenix Raceway President Bryan R. Sperber announced today that Jennifer Staton has been named Senior Director of Partnership Sales & Marketing. Staton has been with International Speedway Corporation (“ISC”), the parent company of PIR in Daytona Beach, Fla., since 2006.