PIR DEBUTS MOBILE WEB SITE
Race Fans Can Access Kobalt Tools 500 Race Information Using Smart Phones
Phoenix International Raceway today launched a new mobile version of PhoenixRaceway.com, allowing race fans attending the Kobalt Tools 500 Weekend at PIR Nov. 11-14 the opportunity to access all the latest news and information on NASCAR in the Valley of the Sun with their smart phones.
By creating a mobile version of the PIR web site, patrons will be able to navigate through information about race schedules, driver events, gate policies and ticket information faster and easier. The mobile website is accessible from all smart phones.
In addition, race fans can follow Phoenix International Raceway from their smart phones at Twitter.com/PhoenixRaceway in order to access exclusive at-track giveaways, offers and promotions throughout the Kobalt Tools 500 Weekend. PIR specials are also accessible on Facebook at Facebook.com/PhoenixRaceway.
Tickets to the November 11-14 Kobalt Tools 500 NASCAR event weekend remain available, with prices starting at just $25. For more information, or to purchase tickets, visit http://phoenixraceway.com or call 866-408-RACE (7223).
Related PIR News
The Chase for the NASCAR Sprint Cup Series has made the fall race at Phoenix Raceway more crucial than ever as the field of drivers in the Round of 8 is cut to the #Phoenix4 – the final four drivers in contention for the championship. After the checkered flag waves for the Can-Am 500 on Sunday, Nov. 13, the #Phoenix4 will advance with their championship dreams only one race away.
Fans will enjoy a full weekend lineup of entertainment for the Can-Am 500 race weekend at Phoenix Raceway, Nov. 11-13. This fall will feature a new post-race Phoenix Raceway After Dark show with Christopher Shayne on Friday, Nov. 11. PIR mainstays like Harry Luge and METALHEAD will return to Busch Garage all weekend long, while NASCAR’s favorite DJ Michaelis will be back to add his unique spin on driver introductions before the Can-Am 500 on Sunday, Nov. 13.
Phoenix Raceway President Bryan R. Sperber announced today that the health and beauty supplement brand youtheory® has been named the official sponsor of the Restart Zone at PIR for the Can-Am 500 race weekend on Nov. 11-13. The youtheory partnership marks the first sponsored restart zone at the track. Phoenix Raceway also welcomes youtheory as the official health supplement of the track.
Fans attending the Can-Am 500 on Sunday, Nov. 13 at Phoenix Raceway will be entertained with live music before the start of the race as multi-platinum rock group Hinder will perform a pre-race concert in the Fan Midway area at 10:30 a.m. MST.
Phoenix Raceway President Bryan R. Sperber announced today that Jennifer Staton has been named Senior Director of Partnership Sales & Marketing. Staton has been with International Speedway Corporation (“ISC”), the parent company of PIR in Daytona Beach, Fla., since 2006.