JOHNSON TO HELP PIR KICK OFF NASCAR SEASON
Ran fans can win chance to participate in meet-and-greet by logging on to PIR’s Facebook and Twitter pages
Five-time defending Sprint Cup Champion Jimmie Johnson will visit the Valley of the Sun on Jan. 12 to celebrate the start of the 2011 NASCAR season with local fans from Phoenix International Raceway. Johnson – driver of the No. 48 Lowe’s Chevrolet – will participate in a one-of-a-kind fan event at Casino Arizona’s Talking Stick Resort in Scottsdale and will help PIR unveil a 48-hour ticket special for the SUBWAY Fresh Fit 500™ at PIR on Feb. 27.
The ‘48-hour Special’ will offer fans a unique discounted opportunity to take in NASCAR Sprint Cup action at PIR this February. Beginning at noon on January 12 and ending at noon on January 14, race fans can purchase a regularly-priced $90 ticket to the SUBWAY Fresh Fit 500™ for just $48. This ticket, located in the Upper AJ Foyt Grandstand, offers a full view of PIR’s one-mile oval and pit road. ‘48-hour Special’ tickets will be available at PhoenixRaceway.com/Jimmie-Johnson at noon on January 12.
Fans that follow Phoenix International Raceway at Facebook.com/PhoenixRaceway and Twitter.com/PhoenixRaceway will also have the opportunity to participate in a happy hour event with the only driver in NASCAR history to win five straight Sprint Cups. Johnson will be appearing in an exclusive event at Casino Arizona’s Talking Stick Resort for fans that participate in PIR’s “GO” promotion.
For a chance to attend this very special reception with Johnson, fans may send an email to firstname.lastname@example.org explaining why they should GO to this event. A limited number of PIR fans with the most interesting GO stories will be chosen to attend. One lucky winner and a guest will win a private meet-and-greet with Johnson. Details for this promotion can be found at Facebook.com/PhoenixRaceway, Twitter.com/PhoenixRaceway and PhoenixRaceway.com/Jimmie-Johnson. Let the GO begin. Entries must be received by 11:59 p.m. (PST) on Monday, January 10, 2011. Winners will be announced/contacted the morning of Jan. 11.
New at Phoenix International Raceway in 2011 are GO Value packages starting at $40. GO 2 Days to the NASCAR Sprint Cup Series SUBWAY Fresh Fit 500™ and NASCAR Nationwide Series races and pay only $40. GO 3 Days, adding the Lucas Oil 150 Camping World Truck Series, and pay only $47.
Tickets to the February 24-27 SUBWAY Fresh Fit 500™ event weekend are available now, with prices starting at just $25. For more information, or to purchase tickets, visit http://phoenixraceway.com or call 866-408-RACE (7223).
Related PIR News
Two-time Olympian and current UFC star Dan Henderson will lead the field to the green flag behind the wheel of the Official Toyota Camry Pace Car at the start of the CampingWorld.com 500 at Phoenix International Raceway on Sunday, March 15. Henderson’s appearance was the result of a partnership between PIR and Niner Sports & Entertainment. As the official pace car driver, the 44-year old mixed martial artist will take an honorary lap around the one-mile oval.
Phoenix International Raceway was honored twice in recent weeks by NASCAR for outstanding work in the areas of marketing and community outreach. Earlier this year, PIR's 50th Anniversary was named NASCAR's Marketing Campaign of the Year and the PIR Track Services team received NASCAR's Track Services Teamwork Award; and today, PIR Communications Manager Greg Fresquez received NASCAR's Industry Ambassador Award.
NASCAR Sprint Cup Series star Kevin Harvick, driver of the No. 4 Budweiser Chevrolet, is scheduled to appear at Phoenix International Raceway’s Budweiser ROLL-BAR Club for a moderated question and answer session before the CampingWorld.com 500 NASCAR Sprint Cup Series race on Sunday, March 15.
Phoenix International Raceway hosted up-and-coming driver Ruben Garcia Jr. from the NASCAR Mexico Series as he spoke to more than 2,000 high school students at La Joya Community High School in Avondale on Wednesday, Feb. 18. In addition to his racing background, Garcia talked with the students about the importance of education and pursuing their goals.
Fans coming to the CampingWorld.com 500 at Phoenix International Raceway will be in for a treat prior to the race. That morning, the popular Grammy-nominated and multi-platinum rock group Tonic will perform a pre-race concert in the fan midway area at 10:30 a.m. MST.