PIR SETS TV RATINGS HISTORY
February 27 race was last NASCAR event on PIR’s current surface
The following is a breakdown of PIR television ratings from Sunday, February 27:
NASCAR Sprint Cup Series SUBWAY Fresh Fit 500 at Phoenix
Aired Sunday, February 27th from 3:30PM – 6:39PM on FOX
The 2011 NASCAR Sprint Cup Series SUBWAY Fresh Fit 500 earned a 5.9 fast national rating on FOX, up +5% over the 5.6 final rating for the 2010 California event, the 2nd race on FOX in 2010.
An average of 6.9 million households (+6%) and 10.4 million viewers (+13%) tuned in to the Phoenix event on FOX.
As an additional comparison, the 2011 SUBWAY Fresh Fit 500™ 5.9 fast national rating is up +59 percent over the 3.7 final rating for the 2010 Phoenix event, the 7th race of the 2010 season, also on FOX. The 2010 Phoenix race ran on a Saturday night.
Related PIR News
Phoenix native, Olympic gold medalist and current UFC flyweight Henry “The Messenger” Cejudo will lead the field to the green flag behind the wheel of the Official 2017 Chevrolet Camaro Pace Car at the start of the Camping World 500 at Phoenix Raceway on Sunday, March 19. As the official pace car driver, the 29-year old mixed martial artist will take an honorary lap around the one-mile oval.
Phoenix Raceway invites fans and media to the second annual “Prix View” Testing event for the Verizon IndyCar Series on Saturday, Feb. 11, Phoenix Raceway President Bryan R. Sperber announced today. The event will feature virtually the entire field of drivers and teams as they prepare to race under the lights in the Phoenix Grand Prix on Saturday night, April 29, 2017.
Monster Energy NASCAR Cup Series stars will appear at Phoenix Raceway for the first time in 2017 when the track hosts an open test session on Tuesday, Jan. 31. Phoenix Raceway will open its gates to fans from 9 a.m. to 3 p.m. with general seating in the Bobby Allison Grandstand. Free parking is available and fans are asked to make a $5 donation to Phoenix Raceway Charities for admission.
Joey Logano needed a good finish to advance to the championship finale of the NASCAR Sprint Cup Series next weekend. The semi-final race was extended by 12 laps due to two late collisions that significantly effected both the race and the championship battle. Logano got the best finish possible at Sunday's Can-Am 500, grabbing the lead on a late restart and never looking back.
Another NASCAR XFINITY Series race at Phoenix International Raceway, another win for Kyle Busch. The driver of the No. 18 NOS Energy Toyota dominated yet again in Saturday's Ticket Galaxy 200 for his 10th win at PIR, a track record for a single series. Busch led 190 of 200 laps, the fourth-consecutive XFINITY race at Phoenix where he has led at least 175 of the 200 laps. But even though he lost the lead on the final restart to Justin Allgaier, Busch wasn't worried about the outcome.
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