PIR ANNOUNCES TURN 4 WINE TRACKSIDE CLUB

Revamped club will offer spectacular view of Turn 4 and front-stretch

Turn 4 Wine Trackside Club

Phoenix International Raceway Bryan R. Sperber announced Bennett Lane Winery has joined the PIR family of corporate partners with an agreement that includes naming rights to the NASCAR facility’s popular, all-inclusive trackside club. The “Turn 4 Wine Trackside Club” – named after Bennett Lane’s Turn 4 Cabernet Sauvignon – will debut during the upcoming Feb. 25-27 SUBWAY Fresh Fit 500™ weekend and will offer not only an updated name, but an improved location that sits just steps away from the always action-packed Turn 4 and includes an unobstructed view of the front-stretch.

“No one in the wine industry has ever targeted NASCAR fans at this level,” said Randy Lynch, owner of Bennett Lane Winery and Turn 4 Cabernet Sauvignon. “We are excited to partner with Phoenix International Raceway for the upcoming SUBWAY Fresh Fit™ 500 and look forward to race fans enjoying our wines in the new Turn 4 Wine Trackside Club.”

The Turn 4 Wine Trackside Club and its new location will also offer its patrons closer and more convenient parking. The hospitality offering now sits much closer to PIR’s infield tunnel for access to Pit Road and also offers convenient access to the interactive Fan Midway.

In addition to offering unlimited food and beverage service (soft drinks, beer and wine), guests of Turn 4 Wine Trackside Club will receive the following:

·      Pre-Race Pit Passes for all three days of NASCAR action

·      VIP parking

·      Access to appearances by top NASCAR drivers and personalities

·      Souvenir programs and gifts

·      A temperature-controlled indoor setting with closed-circuit TV coverage of the on-track action

·      Terraced outdoor seating with an impressive view of the track

The Turn 4 Wine Trackside Club all-inclusive package is available for $699 per guest and includes access to the Lucas Oil 150 NASCAR Camping World Truck Series race on Feb. 25, the Bashas’ Supermarkets 200 NASCAR Nationwide Series race on Feb. 26 and the SUBWAY Fresh Fit 500™ NASCAR Sprint Cup Series race action on Feb. 27.

For more ticket information about Turn 4 Wine Trackside Club, contact the PIR Sales Department at 623-463-5400.

Tickets for the SUBWAY Fresh Fit 500™ on Feb. 27 are available now and start at just $25. For Phoenix International Raceway tickets and information, call 866-408-RACE (7223) or visit PhoenixRaceway.com. Let the GO begin.

For more on Bennett Lane Winery and Turn 4 Wine, please visit: BennettLane.com

Related PIR News

  • 3/05/15

    NASCAR DRIVERS TO SIGN AUTOGRAPHS BEFORE XFINITY SERIES RACE

    Fans coming to the Axalta Faster. Tougher. Brighter. 200 race at Phoenix International Raceway on Saturday, March 14 will have the opportunity to attend a free NASCAR XFINITY Series Autograph Session. Held on the Fan Midway and open for anyone with a grandstand ticket, the event is a great opportunity to meet NASCAR stars of the future.

  • 3/04/15

    LUIS CORONEL TO DRIVE PACE CAR FOR TOYOTA 120

    Billboard chart topper and DEL Records/Empire Productions artist Luis Coronel will be the honorary pace car driver for the Toyota 120 NASCAR Mexico Series race on Friday, March 13, Phoenix International Raceway President Bryan R. Sperber announced today. Fans of Coronel should plan on arriving before 7 p.m. PST to see him take an honorary lap around the one-mile oval.

  • 3/03/15

    DJ MICHAELIS MIXING UP ENTERTAINMENT LINEUP DURING CAMPINGWORLD.COM 500 WEEKEND

    Race weekend entertainment for the CampingWorld.com 500 at Phoenix International Raceway will feature a new spin on driver introductions as world-renowned DJ Michaelis applies his own flair, mixing all music related to the PIR “Like A Boss” marketing campaign.

  • 3/03/15

    VIDEO AD & TICKET PROMOTION TO PAVE HARVICK’S PHOENIX RETURN

    What has Kevin Harvick done at Phoenix? Quite literally, a lot, and it’s being celebrated by JR Motorsports with a creative, new video at JRMRacing.com and by Phoenix International Raceway with a special ticket package for its March race weekend.

  • 2/26/15

    FORMER OLYMPIAN DAN HENDERSON TO SERVE AS OFFICIAL PACE CAR DRIVER FOR CAMPINGWORLD.COM 500

    Two-time Olympian and current UFC star Dan Henderson will lead the field to the green flag behind the wheel of the Official Toyota Camry Pace Car at the start of the CampingWorld.com 500 at Phoenix International Raceway on Sunday, March 15. Henderson’s appearance was the result of a partnership between PIR and Niner Sports & Entertainment. As the official pace car driver, the 44-year old mixed martial artist will take an honorary lap around the one-mile oval.

Facebook

© 2015 Phoenix International Raceway

FacebookTwitterLinkedInDiggDeliciousNewsvineRedditStumbleTechnorati

ISC Track Sites