PIR TO SPONSOR UFC FIGHTER DOMINICK CRUZ
Phoenix International Raceway President Bryan R. Sperber announced today that the track will sponsor UFC® Bantamweight Champion and former star of The Ultimate Fighter® Live on FX, Dominick Cruz during his upcoming title fight in 2013. Sperber announced that PIR’s logo will be visible on Cruz’s trunks and on his sponsorship banner that will be posted in the Octagon® prior to the start of his upcoming fight.
“We are very excited to be sponsoring Dominick Cruz in his upcoming championship fight to retain the UFC® Bantamweight title,” said Sperber. “We believe this is the first time that a track has sponsored a UFC® fighter and the fact that Dominick is both an Arizonan and a NASCAR fan made this a great opportunity for us to support him in regaining his belt.”
Cruz, who will serve as Honorary Pace Car Driver for the Nov. 11 AdvoCare 500 at Phoenix International Raceway, will perform the same duties during the SUBWAY Fresh Fit 500™ on March 3, 2013.
Born and raised in Tucson, Arizona, Cruz, 27, has compiled a 19-1-0 professional record and has ascended to the top of his profession with wins over Demetrius Johnson, Urijah Faber, Scott Jorgenson, Joseph Benavidez and Brian Bowles. Outside of the Octagon®, Cruz considers himself a NASCAR fan and has attended races at Phoenix International Raceway.
“I’m excited to have a legendary venue like Phoenix International Raceway in my corner as I prepare for my next fight,” said Cruz. “Being from Arizona and being a NASCAR fan, it’s going to be an honor to wear the PIR logo on my trunks when I step into the Octagon®.”
Cruz, partnering with Niner Sports Marketing, will participate in pre-race ceremonies and will make appearances onsite at PIR on Sunday, November 11. Additional information on race weekend activities is available on Phoenix International Raceway’s official website at www.phoenixraceway.com.
Related PIR News
Following the announcement of INDYCAR and the 2017 Verizon IndyCar Series schedule, Phoenix International Raceway is pleased to announce the return of the Desert Diamond West Valley Phoenix Grand Prix on Saturday, April 29, 2017 under the lights. Phoenix will mark the fourth race of the 2017 Verizon IndyCar Series season, with all events on the schedule set to be broadcast by longstanding television partners ABC and NBCSN.
Phoenix International Raceway, through Phoenix Raceway Charities, is spearheading a $500,000 renovation project for the Ronald McDonald House Charities of Phoenix. The donation marks the largest contribution to date by the organization and is a result of fundraising and commitments generated from Phoenix Raceway’s 50th Anniversary season in 2014.
NASCAR Sprint Cup Series driver Austin Dillon threw out the first pitch Tuesday evening before the Arizona Diamondbacks took on the Washington Nationals at Chase Field.
Along with NASCAR and its broadcast partners, Phoenix International Raceway announced today the race start times and network coverage for the 2017 NASCAR season.
Phoenix International Raceway today announced an exciting new partnership with locally-based El Sol Foods as the track's official salsa. The family-owned and operated business based in Gilbert, Ariz. has been named the exclusive salsa partner of its hometown track for the Nov. 11-13 race weekend.