PIR TO OFFER ENHANCED PRE-RACE PIT PASS
Fans looking for a behind-the-scenes peek to the NASCAR action at the SUBWAY Fresh Fit 500™ on March 3 at Phoenix International Raceway, will now have an opportunity to enjoy an enhanced experience with their ‘Pre-Race Pit Pass’.
Offered at $60 per person, the Pre-Race Pit Pass entitles pass holders to a variety of added, backstage action on the NASCAR Sprint Cup raceday, including:
- Garage Walk Access :: Catch a glimpse of your favorite driver or car as they roll out of the garage and onto pit road before the start of the race (participants randomly selected).
- Driver Introductions :: Access to pit road and the track to watch driver introductions.
- Trophy Photo Opportunities :: Pose in Gatorade Victory Lane with the iconic SUBWAY Fresh Fit 500™ Trophy prior to the start of the race
Pre-Race Pit Passes are available now for purchase on PhoenixRaceway.com/Tickets or by calling 1-866-408-RACE (7223). Passes must be accompanied by a Grandstand Ticket to the SUBWAY Fresh Fit 500™.
Once purchased, fans will receive a redemption coupon which must be brought to the race and may be redeemed at any Trading Post location in the Fan Midway during pre-race pit access hours. Guests under the age of 18 must be accompanied by an adult and Pre-Race Pit Pass holders must show photo identification for redemption.
Tickets for the March 3 SUBWAY Fresh Fit 500™ NASCAR Sprint Cup Series race, as well as all other events throughout the March race weekend at Phoenix International Raceway are available at www.phoenixraceway.com or by calling 1-866-408-RACE (7223).
CLICK HERE to purchase!
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Phoenix International Raceway President Bryan R. Sperber announced today that Kristie Maggs has been promoted to Senior Director of Consumer Marketing and Partnership Activation. Since joining PIR in July 2007, Maggs has played an integral role in the marketing efforts of two annual NASCAR Sprint Cup weekends and the upcoming Verizon Indy Car Series – growing the track’s fan base through promotional opportunities with track partners and elevating the PIR brand.
Phoenix International Raceway participated in the inaugural NASCAR West Coast Media day at the Peterson Automotive Museum in downtown Los Angeles on Wednesday. The event, which highlights the second season of back-to-back races at Las Vegas, Phoenix and Fontana, featured NASCAR Sprint Cup Series drivers Aric Almirola, Kurt Busch, Denny Hamlin and Brad Keselowski. In addition to the upcoming 2016 season, the drivers as well as track presidents discussed the return of “NASCAR Goes West” including the Good Sam 500 at Phoenix International Raceway on Sunday, March 13.
NASCAR star Kasey Kahne, driver of the No. 5 Great Clips Chevy SS for Hendrick Motorsports, attended Wednesday’s Phoenix Suns home game versus the Charlotte Hornets at Talking Stick Resort Arena. Kahne was in the Phoenix area to promote the start of the 2016 NASCAR season, the Daytona 500, and the Good Sam 500 at Phoenix International Raceway, which is scheduled for Sunday, March 13.
For people looking for that perfect gift for the race fan in their life, Phoenix International Raceway has extended its Black Friday and Cyber Monday special offers through the end of the week.