PIR TO CELEBRATE 50TH ANNIVERSARY IN 2014
PHOENIX INTERNATIONAL RACEWAY TO CELEBRATE 50TH ANNIVERSARY IN 2014
Year-long celebration will highlight track’s connection with community, fans over last half-century
PHOENIX – Phoenix International Raceway President Bryan R. Sperber announced plans today for the track’s 50th Anniversary celebration in 2014. Sperber was joined by Arizona Governor Jan Brewer, Maricopa County Supervisor Mary Rose Wilcox, Avondale Mayor Marie Lopez Rogers, West Coast Stock Car Hall of Fame Chairman and former NASCAR Vice President Ken Clapp and 1983 Indianapolis 500 winner Tom Sneva for the announcement.
The year-long 50th Anniversary campaign will be a celebration of PIR’s relationships with its fans, community partners and the racing industry. Many of the greatest drivers to ever turn a lap on PIR’s one-mile oval, along with the brightest personalities in the track’s history, will be invited to return for race weekends and other events throughout the coming year.
“The 2014 season will truly be a magical one for Phoenix International Raceway as we celebrate our golden anniversary,” Sperber said. “Next year is all about our fans, our community and our shared passion for racing, and we are looking forward to a year-long celebration that recognizes our history and those that helped to create it.”
The 50th Anniversary celebration will feature a one-of-a-kind interactive and three-dimensional race weekend exhibit entitled Memory Lane, which will showcase the past 50 years of racing at PIR, including photos, artifacts and race-used memorabilia from drivers. The exhibit will also feature a number of classic cars with ties to the track and which, in some cases, actually raced at PIR.
Race fans will also see the 50th Anniversary theme incorporated in a number of ways over the next 13 months, including philanthropic and community outreach initiatives as well as special events throughout the year featuring noteworthy drivers and personalities. Plans also include commemorative publications and broadcast content; a year-long fan engagement program focused on the most influential people in the history of Phoenix International Raceway, as decided by a blue-ribbon panel of industry insiders, media and local officials; and world-class race weekend events and entertainment.
Phoenix International Raceway staged its first professional race on March 22, 1964 when, in front of a crowd of 7,000 spectators, A.J. Foyt led every lap on his way to victory in the Phoenix 100. The race track has evolved many times over the ensuing 50 years and has hosted races for virtually every major sanctioning body in American motor sports, including USAC, CART, Indy Car, Motocross and NASCAR.
Today, PIR is most well-known as the host for two NASCAR Sprint Cup Series race weekends annually. Phoenix stages the second race on the NASCAR calendar every spring immediately following the Daytona 500, the SUBWAY Fresh Fit 500TM, and the semi-final race in the Chase for the Sprint Cup, the AdvoCare 500, each November.
More details related to the 50th Anniversary celebration will be announced on Friday, Nov. 8 during the AdvoCare 500 NASCAR Sprint Cup Series race weekend at PIR.
About Phoenix International Raceway
Since 1964, Phoenix International Raceway has served race fans as the premier motorsports venue in the Southwest. The green flag drops for the AdvoCare 500 at 1 p.m. on Sunday, November 10. Tickets for the entire November 7-10 NASCAR event weekend at Phoenix International Raceway can be purchased online at PhoenixRaceway.com/Tickets or by calling 1-866-408-RACE (7223). For more information, visit PhoenixRaceway.com, Facebook.com/PhoenixRaceway and Twitter.com/PhoenixRaceway.
2014 Ticket Information:
Related PIR News
Phoenix Raceway President Bryan R. Sperber announced today that Jennifer Staton has been named Senior Director of Partnership Sales & Marketing. Staton has been with International Speedway Corporation (“ISC”), the parent company of PIR in Daytona Beach, Fla., since 2006.
Phoenix International Raceway President Bryan R. Sperber announced Ticket Galaxy as the title sponsor of the track’s upcoming November NASCAR XFINITY Series race and as PIR’s official secondary market ticket provider. NASCAR XFINITY Series driver Daniel Suárez and Ticket Galaxy President Steve Kobelski joined Sperber for the announcement at the Hard Rock Café in Downtown Phoenix on Tuesday. The Ticket Galaxy 200 will serve as the semifinal race in the Chase for NASCAR XFINITY Series title and air on NBC Sports Network in primetime on Saturday, Nov. 12 at 5:30 p.m. local time (7:30 p.m. Eastern).
Following the announcement of INDYCAR and the 2017 Verizon IndyCar Series schedule, Phoenix International Raceway is pleased to announce the return of the Desert Diamond West Valley Phoenix Grand Prix on Saturday, April 29, 2017 under the lights. Phoenix will mark the fourth race of the 2017 Verizon IndyCar Series season, with all events on the schedule set to be broadcast by longstanding television partners ABC and NBCSN.
Phoenix International Raceway, through Phoenix Raceway Charities, is spearheading a $500,000 renovation project for the Ronald McDonald House Charities of Phoenix. The donation marks the largest contribution to date by the organization and is a result of fundraising and commitments generated from Phoenix Raceway’s 50th Anniversary season in 2014.
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