(PHOENIX, Ariz.) - Phoenix International Raceway President Bryan R. Sperber has announced that General Motors North America Vice President of Field Sales, Service, and Parts Brent Dewar will join NASCAR CEO Brian France and six-time NASCAR NEXTEL Cup Series championship owner Rick Hendrick on the panel at the PIR Business Summit: A Look Behind the Numbers, set to begin at 12:30 p.m. on Friday, November 9.

Dewar is responsible for the sales, service and parts operations for each of the five GM Regions in the U.S., as well as Fleet and Commercial, Order Fulfillment and Marketing Sales Support groups. During his nearly 30 years of service with General Motors, he has held many sales and marketing leadership positions in North and South America.

Prior to this assignment, Dewar served for two years as General Manager of Chevrolet, launching an unprecedented 10 products in 20 months, as well as the largest advertising campaign in the Division's history, Chevrolet: An American Revolution. In just over two years, An American Revolution has become the sixth-most recognized advertising campaign by consumers in automotive history. Under Dewar's leadership, Chevrolet also made significant gains toward sales leadership, which was finally achieved in 2005.

In its fourth year of existence, the PIR Business Summit will present an opportunity for businesses and their leaders to learn the story of NASCAR's meteoric rise amid the landscape of the professional sporting world.

Businesses or individuals interested in participating in the 4th annual PIR Business Summit: A Look Behind the Numbers can call Deborah McKee at (623) 463-5632 to reserve a spot today. Tickets are $850 for a table of ten. Individual tickets are also available. Tickets to the Business Summit include admission to Friday afternoon's Bud Pole Qualifying for the Checker Auto Parts 500 Presented by Pennzoil NASCAR NEXTEL Cup Series race, Friday evening's running of the Casino Arizona 150 NASCAR Craftsman Truck Series race, and the PIR After Dark Fan Festival.

Presenting sponsors of the 2007 PIR Business Summit include The Arizona Republic, Casino Arizona, FOX 10, and FASTSIGNS SOUTHWEST Goodyear, Arizona.

More information can be found here.

Business contact: Deborah McKee, Corporate Sales Coordinator, PIR
(623) 463-5632 - dmckee@phoenixinternationalraceway.com

Sperber also announced the hiring of Kristie Maggs as Consumer Marketing Manager.

Maggs joins PIR after spending three years as Strategic Marketing and Communications Planner with HES, Inc. in North Phoenix. Prior to her appointment there, Maggs was a Marketing Associate for four years at Nautilus, Inc.

Maggs graduated from Washington State University in Pullman, Wash. in 1997 with a Bachelor of Arts degree in Communications. Kristie and her husband, Tim, have a five-year-old daughter, Katie.

Now it's a Dozen Dueling for the Championship during the Semi-Final Showdown in the Chase for the NEXTEL Cup Weekend at PIR, November 8-11, 2007! On Thursday night, November 8th, the USAC Midget and Silver Crown Series return to PIR in the Copper World Classic Presented by FASTSIGNS SOUTHWEST Goodyear, Arizona. Friday night, November 9th, the Craftsman Truck Series drivers roll the dice in the Casino Arizona 150 NASCAR Craftsman Truck Series race, followed by the PIR After Dark Fan Festival. Saturday's ARIZONA.TRAVEL 200 NASCAR Busch Series race could determine a Busch Series champion, and on Sunday, November 11, it's the Playoffs…NASCAR Style as the stars of the NEXTEL Cup Series battle it out for the NEXTEL Cup Championship in the Checker Auto Parts 500 presented by Pennzoil NASCAR NEXTEL Cup Series race. Get your tickets today: Call 1-866-408-RACE (7223) or visit www.racetickets.com!